The Pizza Company popularity today. (Final Draft)

Today, The Pizza Company is more popular in Khonkaen. They have 4 branches which are Central Khonkaen, Fairy Plaza, Tesco Lotus extra and Big C Khonkaen. Everyday, they have many walked-in and take home. This shows that people in Khonkaen prefer to eat more pizza.It may caused from many factors, lifestyle, advertising, marketing and so on.

As discussed above, many factors are involved with the popularity of The Pizza Company. First of all, changing people lifestyle in Khonkaen.Every culture has its own values, philosophies, and the way to react to the things occurring in their lives. These reactions depend on the culture they belong too.This changed their life style.(Ritzer, 2000)

The Second factor is advertising which also played a major role in increasing The Pizza Company popularity in Khonkaen.(National Cancer Institute, 2000).  As we seen the advertising of The Pizza Company, they often use attractive images and words to stimulate their customer.  The Pizza Company today continues to offer pizza lovers with even more innovative ideas that excite the pizza experience. Only the freshest Thai ingredients are used to ensure our pizzas come with the finest crust and cheese blends(The Pizza Company, 2013 ).

And the last factors is marketing, this is very significantly influence the buying behavior of people (Bowman et al., 2004). In this case for The Pizza Company, their marketing strategies are Buy 1 Get 1 Free (Only Delivery order), Hot and Quick delivery in 30 minuites and offer specials pizza set  such as SudKum Set, Kern Kum Set and Yok Gang Set. This strategy is very successful in terms of sales. And this is one of factors that makes the The  Pizza Company popular.

In conclusion, there are several reasons of increasing popularity of The Pizza Company in Khonkaen which includes changing people lifestyle, advertising and marketing. The Pizza Company is one of several western restaurant that came to be popular in Thai. However, eating too much on it can be obesity and  also caused of trade diflict. So it should be better to turned on with the Thai food.

 Miss Arunya Maneened Id: 523080367-6

Weight problem in childhood

      Child obesity problem and is likely to increase and will become a serious problem. Especially in the Western countries like United States Being overweight can lead to health problems, risk factors and diseases, such as cardiovascular diseases, high blood pressure, diabetes, bone degenerative arthritis (osteoarthritis), and much more.
       Obesity is not easy for a child to grow faster than children who do not have problems with obesity. Children born to parents who are overweight or obese. Children will have the opportunity to have more than exceeded weight problems compared with children born from parents with normal weight.While the problem is happening in Western countries that have been built for decades. The problem of childhood obesity in the country, Thai is a phenomenon recently. Statistics from the Thai Ministry of public health of the significant increase in obesity rates in children.
         In the past five years, the percentage of obese nursery child increased from 5.8 per cent to 7.9 percent in studying age child obesity rate is 5.8 percent from 6.7 percent in the same period. These statistics represent a five-year growth rate of 36 percent in obesity (nursery child) and 15 percent (studying age).
         The cause of the rise of childhood obesity that is fairly easy and visible. Kids today will take the time to consume too many calories, which is a favorite junk food kids meals.At least nutritious food and soft drinks and beverage filled with sugar, and calories, and most of the time with regular activity like watching TV and playing computer games rather than out door activities or sports. Because of the hustle and bustle of modern life, combined with the growing trend of both father and mother working outside the home has increased competition. The parents may give children money to buy their own food to consume and it's no surprise that they have a tendency to choose junk food, high food processing. Soft drinks and snacks taste salty with a lot of calories but little nutritional value is almost every shopping mall in junk food store that can be accessed easily. 
          However, the food is only half of the problem is parents and teachers should encourage more activity on the child's body to energy metabolism (calories) they are consumed. Games and sports excellence, but even just having time to play outside instead of sitting in front of a screen. It will make a significant difference, add exercise gradually, slowly, by prolonged activity with the goal of children receive the full hour of activity every day, especially in the distribution retention period each day. For the sake of the development of children's physical health and also help develop children's intelligence community as well.
        
            Obesity is not just a problem of food consumption, it is a lifestyle problem. While the school usually makes efforts to introduce students with healthy choices.All of the above, make sure your children know you love them and have the best interest of their heart, it's important that they know that you are doing this not as a method of punishment, but because you want them to grow up happy and healthy adults in the future.
http://www.nationmultimedia.com/life/Childhood-Obesity-A-Weighty-Problem-30198882.html

 Miss Thanatphat Jaroensasipattana ID:523080329-4     

Teens with weight loss

              Nowadays Thai adolescents and young adults put high recognition on body image and unsatisfied with their weight even if not really fat. Also they were not aware of BMI (Body Mass Index). These may be the result of underlying values ​​thinness comes with ads. That is the value of a person reflected in the media more focused on the shape and good looks outside than healthy inside. Thus resulting in the social perspective and attitude that obesity is undesirable. So, most of Thai teenager like to lose their weight only for thinness and the confidence to live in society.

                Each Thai teenager has difference weight loss behavior depended on their individual factor, for example, taking diet pill, dietary supplements, diet and so on.  These methods can result to disorder body system, discontinuity growth or even mortality.  There are several ways to diet, but the most popular and expensive is taking diet pill. Obviously seen from face book or other social media, there are diet pill posted for sale, and selling very well. In addition to expensive, taking diet pill may cause to palpitations, insomnia, and may lead to heart attack. The next is taking dietary supplement, it is a nutrient to help in the excretion, fat trap such as Fiber or Chitosan etc. However, taking dietary supplement is better than diet pill, but should be choosing carefully because some dietary supplements brand may contain contamination illegally prohibited which acting like diet pill. The last one is diet, it is very easy and cheap but dangerous with your body because if you get nutrients and energy not enough on demand, it can cause dizziness, feeble or even discontinuity growth.

                There are many factor related to weight loss in Thai teenagers, the first is attitude to fat. They has attitude to losing weight for good personality.  Skinny people will have a better personality than people who are obese and can be dressed up fashionably. The next up is social media and advertising. Current media advertising on dietary supplements and diet pills by using good shape celebrities as presenters is common.  This is one factor that motivates teenagers to have a good shape like them even if somebody already has a good slender shape. However, for the right way to lose weight are exercise and eat less (Not diet). It is a better approach and healthy, but need to spend time and quite tired. So, it is not quite popular.

                To sum up, Thai adolescents and young adults put high recognition on body image and unsatisfied with their weight. Resulted in wrong lose weight behavior which are taking diet pills, dietary supplement and diet and so on without thinking over its impact on the body.  However, such behavior may come from several environmental factors such as social attitudes, social value or social media advertising etc. Parents or people closer should be advised and encouraged them about the correct way to be a good shape such as exercise, which help created weight loss behavioral and have confident in today's society.

Reference : Nursing Journal Volume 39 Number 4 October - Demenber 2012

(accessed February 20 ,2014)

Miss Arunya Maneened Id: 523080367-6

Plastic surgery value

                In the past, plastic surgery was more used in treatment than enhance beauty, for example reconstruction body and face caused from accident or birth defects. But today it has changed. Plastic surgery is more popular in beauty than treatment to improve physical features, e.g. nose jobs, breasts enhancement, double eyelid surgery, face reconstruction, implants, and liposuction. However, before opting for something as drastic as plastic surgery, people should calculate the pros and cons of it to accurately assess the risks and benefits.

                There are a lot of advantages of plastic surgery not only to enhance beauty. It can also be used for medical purpose. For the reason of enhance beauty, the most popular advocates of plastic surgery would have to be celebrities because in their field, their beauty is almost tantamount to their popularity. They have to look good in order to continue being looked up to as a celebrity. It is a form of preservation for them but normal people also have this desire to look good. Normal working people also deal with customers, clients and others so the need to look good would always be there. (belemoih89, febuary 2011). For the reason of medical purpose, plastic surgery was first used to remodel broken bones and distorted features of the face such as connection of the lips to the nose.(Should plastic surgery be available to the public?, 2011). Therefore surgeons can repair people’s faces if they are injured in an accident. Furthermore cosmetic surgery can remove scars or blemishes. In addition beauty can increase a patient’s sense of self-confidence. (StefaniKostova, october 2012)

                 For the disadvantages of plastic surgery, first is the risk of side effects which can result in mistake or even death. When you bring something disguised into the tissues in the body or reconstruction the body or face. If not treated by a medical professional and unclean, it is caused an infection and result in serious. Second reason is expensive, you have to pay the minimum for nose jobs about 10,000 baht and 50,000 for breasts enhancement. It can put tremendous financial pressure on patient and their family. While assessing the cost of the surgery, people tend to forget the cost of the postoperative medication. And sometimes, people have to pay for secondary surgeries because of dissatisfaction with results. Most insurance policies do not pay for elective procedures such as plastic surgery.

                 To sum up, plastic surgery has both advantages and disadvantages. You have to consider the necessary and appropriate to do, because the surgery is not the only way to solve the problem. If you would say the surgery helps with more confident and charming, you can use other method like dressing or make-up. It may help you look pretty beautiful without having plastic surgery anymore.  

Arunya Maneened 523080367-6